Will MacDonald

About Will MacDonald

1978: Radio & Television Broadcast Journalist; U.S. Navy.1987: Co-founded an electronic security firm which serves the commercial, industrial and financial business sectors. Profitable from its inception, the company grew to employ dozens of people and works with some of the most prestigious clients in New England.1997: Sold company interests to business partner in order to pursue several creative passions. These have included professional speaking and training; personal life coaching; professional acting and audio voice-over work; as well as leadership and communications oriented consulting. Combining his acting, coaching, communication and leadership skills, he has also served as a consultant for several NE medical schools and training programs. Thru several new and innovative doctor-patient relationship Role Play curriculum, he has worked with hundreds of medical students to help them advance their skills sets in the areas of doctor-patient rapport and relationship building; as well as in interpersonal communications and leadership. 2003: Became a member of the Teaching Faculty of Tufts University School of Medicine in Boston. 2004: In order to demonstrate the irrefutable and dynamic link between Acting, Leading, and Selling, sought an entry level field Sales position with UniFirst Corporation, one of the nation’s largest providers of Uniform and Facility Services rental services programs. Began Selling for UniFirst out of their Portland, ME plant in January, 2004. By August of 2004 was promoted to Sales Trainer at corporate headquarters. By the end of 2004 was promoted to Sales Training Department Manager. By 2006 UniFirst began to experience some of the highest increases in field Sales numbers ever. The increased quality and scope of the completely overhauled Sales Training programs have been repeatedly cited (internally and externally) as a very significant contributing factor to the sustained increases in Sales which continue to this day.Specialties: Expert in Sales, Leadership, and Motivational training.Expert in Role Play design, creation, implementation, and facilitation.Expert front-of-room presenter.Professional actor (commercial, industrial, stage, and film).

Experience

1. Senior Sales Trainer

   UniFirst Corporation

   Jan 2004 — Present

Education

• Defense Information School (DINFOS)

  Graduate

  1978 — 1979

Skills

• Sales Operations
• Customer Retention
• Customer Satisfaction
• Training
• Market Penetration
• New Business Development
• Outside Sales
• Sales
• Account Management
• Key Account Development
• Salesforce.com
• Uniforms
• Workshop Facilitation
• Sales Presentations
• Industrial Engineering
• Qualifying Prospects
• Leadership
• Sales Management
• Key Account Management
• Profit
• Public Speaking
• Negotiation
• Territory Management
• Contract Negotiation
• Selling
• Income Statement
• B2b
• Management
• Team Building
• Sales Prospecting
• Coaching
• Sales Force Development
• Solution Selling
• Sales Process
• Cold Calling
• Direct Sales
• Stage
• Strategic Selling
• Performance Management
• Employee Training