Will Croushorn
Product Lead - Freshai @The Wendy's Company
Signup · Get unlimited contacts
WORK HISTORY
Product Lead - Freshai @The Wendy's Company
I lead FreshAi, the AI agent powering Wendy’s drive-thru experience—now handling customer orders per day across hundreds of locations.Scaled an AI voice assistant from pilot to 25M+ interactions and 150K daily ordersIntegrated multi-modal AI, including computer vision and real-time tracking, to build next-gen guest experiencesDesigned behavior-based feedback loops to optimize agent trust, upsell rates, and crew adoptionCollaborated with Google Cloud, Accenture, and VML on LLM tuning, system architecture, and NLU refinementBalanced enterprise-grade reliability with the magic of a Disney-like guest journeyPlatform recognized as one of Fast Company’s Next Big Things in Tech (2024)
EDUCATION
Liberty University
Master of Business Administration - MBA, Business Administration and Management
Liberty University
Bachelor's degree, International Relations and Affairs
ABOUT WILL CROUSHORN
Currently leading FreshAi at Wendy\'s, one of the world\'s largest deployments of generative AI in a physical retail environment. I focus on taking AI from \"hype\" to revenue-generating operational reality.(There are 200 BILLION ways to order a Dave\'s Double Burger. FreshAi can handle them all).What I’ve Led: Scale: Took a 0-to-1 pilot to a mass deployment across 600+ enterprise locations.Volume: Systems process 150k+ autonomous voice interactions per day.Performance: Achieved ~99% order initiation success and ~95% autonomous handle rate.Innovation: Pioneered the \"Digital Drive-Thru,\" turning offline voice data into structured business intelligence to optimize operations in real-time.Previously, I worked in SaaS innovation for logistics and recruiting, and spent 5 years leading international development operations in the Middle East. I thrive in ambiguity and specialize in translating complex technical capabilities into intuitive, human-centric user experiences.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.