Wilf Maunoir
Director of Revenue Technology & Marketing Operations | Digital Media Strategy | Marketing Analytics
- Role
- Marketing and Research Director at Schneps Media
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
About Wilf Maunoir
Strategic marketing technology leader who transforms media businesses through data-driven…
Experience
Marketing and Research Director
Jan 2020 — Present · Brooklyn, NY, US
I moved from Metro US upon its acquisition by Schneps, to focus on digital sales – direct, network, and revenue share. I consolidated all systems, online properties, and digital offers and developed new media kits for print and digital products. Transitioned ~$500K digital business from Metro US to Schneps, rebuilding relationships with vendors (Centro, Microsoft News) and ensuring continuity of client services. Drove the integration of three years of sales/customer data (3K accounts, 11K contacts, 90K sales orders) from one CRM to a new platform. Built automated digital traffic reports for 20 websites, cutting hours of weekly processing time.
Education
The University of Birmingham
Master of Science - MS
Université d'Orléans
Master of Science - MS (DEA)
Skills
- Digital Media
- Analytics
- Public Relations
- Business Strategy
- B2b
- Newspapers
- Marketing Communications
- Advertising
- Publishing
- Online Marketing
- Marketing Management
- Market Analysis
- Email Marketing
- Social Media
- Digital Strategy
- Marketing
- Business Development
- Digital Marketing
- Marketing Research
- Media Buying
- Lead Generation
- Business-to-Business (B2b)
- Research
- Online Advertising
- Advertising Sales
- Customer Insight
- Market Research
- Strategic Partnerships
- Corporate Communications
- Inbound Marketing
- Analysis
- Search Engine Optimization (SEO)
- Budgeting
- Google Analytics
- Media Planning
- Newspaper
- Marketing Strategy
- SEO
- Social Media Marketing
- Business Planning
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