Widney Bonfils

Senior Director, a & R @Universal Music Canada

Montreal, QC, CA
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Mar 2026 — Present

Senior Director, a & R @Universal Music Canada

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Montreal, QC, CA

EDUCATION

2007 — 2008

HEC Montréal

Certificate, International Business

2008 — 2011

UQAM | Université du Québec à Montréal

Bachelor, Communications Marketing

SKILLS

MarketingSalesIntegrationLeadershipB2bSocial NetworkingAccount ManagementTeam ManagementIT MarketNetworkingProfessional ServicesBusiness IntelligenceSourcingTalent ScoutingManagementProject ManagementTechnical RecruitingConsultingBusiness DevelopmentInformation TechnologyBusiness AnalysisStrategyMarketing Communications

ABOUT WIDNEY BONFILS

Music executive and AI strategist at Universal Music Canada.Sr Director of A&R and AI Ambassador. Track record: 2 JUNO Awards, several certifications (Diamond, Platinum, Gold), breakthrough artists Preston Pablo, La Zarra, Banx & Ranx, Sofia Camara.Building AI systems, automating workflows, and developing custom GPTs to transform A&R operations. Deep expertise in LLMs (ChatGPT, Claude, Gemini) and generative AI for talent research and creative decision-making.Former enterprise tech leader at Gartner and TEKsystems ($1.3M+ revenue). Data-driven, C-level experience applied to music.Co-founder of Fenêtre sur Plage, luxury vacation rentals in Guadeloupe focused on cultural immersion.Vice President at Fondation Dynastie. Chair of ADVANCE Québec. Co-architect of ADISQ’s first R&B/Soul/Gospel category (2024).Bilingual (FR/EN). Montreal.

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Widney Bonfils — Senior Director, a & R at Universal Music Canada in Montreal, QC, CA | Unifers