Whitney Wood
Wine & Spirits Portfolio Manager | Growth Marketing | Sales Enablement | UW Foster MBA
- Role
- Director of Business Development at Columbia Distributing
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Whitney Wood
With 10+ years of experience in the wine/spirits industry, and 5+ in advertising, I have developed a passion for CPG and helping people find products they love. I am a skilled brand builder with a proven ability to grow business through strategic vision, creativity, and consistent execution. I am competitive and I like to win. I take pride in having a strong work ethic and unwavering determination, both of which have helped me drive results in high-pressure environments. By leveraging trust and collaboration, I excel at building and maintaining meaningful relationships that create long-term value across teams, partners, and clients.EXPERIENCE AREAS: Digital & Television Advertising. Wine Supplier: Senior Pricing & Promotions Analyst (19 Markets), DTC Sales (Fine Wine), Harvest Cellarhand: New Zealand & Washington State. Wine/Spirits Wholesaler: Business Analyst, Nielsen & IRi Data, Wine/Spirits State Portfolio Manager (Management of 60+ Suppliers). MBA Consultant: PepsiCo LatAm. C.S.S.(Certified Specialist of Spirits), WSET Level 2 Wine.
Experience
Director of Business Development
Oct 2025 — Present
Education
University of Washington
Communication & Sales Program, Foster School of Business
2007 — 2011
Wine & Spirit Education Trust
WSET Level 2
Society of Wine Educators
Certified Specialist of Spirits (CSS)
UW Foster School of Business
Master of Business Administration - MBA
Skills
- Customer Service
- Broadcast
- Advertising
- Marketing
- Radio
- Sales
- Digital Marketing
- Social Media
- Video
- Account Management
- Management
- Advertising Sales
- Email Marketing
- Data Analysis
- Television
- Microsoft Excel
- Online Advertising
- Digital Media
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