Whitney L. Barkley
Personal Branding Strategist Empowering Entrepreneurs and Leaders to Leverage AI for Brand Visibility and Maximum Impact | Content Strategy | Speaker and Trainer
- Role
- Principal Consultant at Speakerazzi
- Location
- Dayton, OH, US
- LinkedIn followers
- 500 followers
About Whitney L. Barkley
Adding AI to your programming is not an AI strategy. I’m Whitney L. Barkley, M.S,…
Experience
Principal Consultant
Oct 2017 — Present · Dayton, OH, US
I started Speakerazzi as a content marketing company to help leaders build authority through thought leadership. Over the years, Speakerazzi has transformed into a training and development company that focuses on AI, personal branding, and content marketing. My highlights include:Delivering tailored training sessions on generative artificial intelligence to a diverse range of organizations, including Ellevate Network, Northern Kentucky University, Urban League of Southwest Ohio, Central State University, Women\'s Center for Economic Empowerment, University of Dayton, and Progressive Achievers.Leverage artificial intelligence programs including ChatGPT, Claude, and Gemini to successfully execute client content marketing projects, reducing project timelines by 30% and providing comprehensive training to clients on program utilization.Offer strategic guidance to small business owners, entrepreneurs, and corporate brands on product development, brand identity, marketing strategy, and social media outreach, resulting in increased brand visibility and revenue growth.Led a team of 10+ contractors and volunteers to successfully manage and implement marketing projects for company and clients, overseeing campaign execution, design projects, and social media initiatives to drive engagement and achieve business goals.Leveraged analytics to track and analyze campaign performance, providing data-driven insights to optimize strategies and align marketing initiatives with client\'s overarching goals and targets.Developed and launched Speakerazzi Exclusive, a signature service offering media-style interviews with clients, transforming their insights into thought leadership content. Conducted over 100 client interviews, resulting in increased brand visibility and client engagement.Developed and implemented automation systems leveraging CRM software to streamline lead generation processes, resulting in a 35% increase in new leads and improved client retention rates by 50%.
Skills
- Event Planning
- Research
- Career Development Coaching
- Storytelling
- Customer Service
- Press Releases
- Digital Media
- Microsoft Office
- Copy Editing
- Marketing
- Training
- Nonprofits
- Marketing Strategy
- Nonprofit Organizations
- Social Media
- Social Networking
- Facebook Marketing
- Newsletters
- Creative Writing
- Copywriting
- Journalism
- Community Outreach
- Microsoft Word
- Coaching
- Editing
- Social Media Marketing
- Blogging
- Deployment Strategies
- Management
- Program Development
- Public Relations
- Proofreading
- Public Speaking
- Career Counseling
- Leadership
- Career Education
- Writing
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