Whitney Ashby

Operations & Strategy Leader | Entrepreneurial & Analytics-Driven | Scaling Businesses, Driving Growth & Supporting Business Development | Team Growth & Optimization

Role: Director of Business Development - Alila Hotels, North America at Hyatt
Location: Scottsdale, AZ, US
LinkedIn followers: 500 followers

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About Whitney Ashby

With 20+ years of experience in operations, business development, and analytics, I bring a strategic and well-rounded approach to scaling and optimizing organizations. My background spans leadership in luxury travel and tourism, logistics, commercial strategy, HR, and financial analysis. As a former business owner, I combine creativity with data-driven decision-making and hands-on problem-solving. I thrive in fast-paced environments where adaptability and focus are essential, and I’m passionate about driving efficiency, building high-performing teams, and uncovering opportunities for sustainable growth. I’m always open to connecting with professionals across industries who share a passion for innovation, strategy, and smart growth.

Experience

Director of Business Development - Alila Hotels, North America
Hyatt
Jul 2025 — Present · Scottsdale, AZ, US

Education

Texas Tech University
Multidisciplinary Studies
1999 — 2002
Texas Tech University
Multi-/Interdisciplinary Studies, Mathematics
1999 — 2002

Skills

Outlook
Event Management
Social Media
Public Speaking
Budgets
Marketing
Advertising
Sales
Customer Service
Management
Vacation
Weddings
Team Building
Microsoft Excel
Social Networking
Honeymoons
Social Media Marketing
Leadership
Hospitality
Event Planning
Microsoft Office

Contact information

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Work email
•••••@hyatt.com
Personal email
•••••@•••••.com
Direct dial
+18•••••••99

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Current company

Hyatt

Hospitality · 85K employees · Chicago, Illinois, United States

Hyatt Hotels Corporation, headquartered in Chicago, is a leading global hospitality company guided by its purpose – to care for people so they can be their best. As of December 31, 2025, the Company's portfolio included more than 1,500 hotels and all-inclusive properties in 83 countries across six continents. The Company's offering includes brands including Park Hyatt®, Alila®, Miraval®, Impression by Secrets, The Unbound Collection by Hyatt®, Andaz®, Thompson Hotels®, The Standard®, Dream® Hotels, The StandardX®, Breathless Resorts & Spas®, JdV by Hyatt®, Bunkhouse® Hotels, and Me and All Hotels; Zoëtry® Wellness & Spa Resorts, Hyatt Ziva®, Hyatt Zilara®, Secrets® Resorts & Spas, Dreams® Resorts & Spas, Hyatt Vivid® Hotels & Resorts, Bahia Principle Hotels & Resorts, Alua Hotels & Resorts®, and Sunscape® Resorts & Spas, Grand Hyatt®, Hyatt Regency®, Destination by Hyatt®, Hyatt Centric®, Hyatt Vacation Club®, and Hyatt®, Caption by Hyatt®, Unscripted by Hyatt, Hyatt Place®, Hyatt House®, Hyatt Studios®, Hyatt Select, and UrCove. Subsidiaries of the Company operate the World of Hyatt® loyalty program, ALG Vacations®, Mr & Mrs Smith, Unlimited Vacation Club®, Amstar® DMC destination management services, and Trisept Solutions® technology services. For more information, please visit www.hyatt.com. This account provides information about Hyatt Hotels Corporation, its subsidiaries or affiliates and/or hotels operating under a Hyatt-affiliated brand. Terms like “Hyatt,” “we,” “our,” “us,” and similar terms are used for convenience and should not be understood as precise designations of any particular entity. The account name and certain terms like “employees” are used by this site but may not be accurate. Individuals may identify themselves as working or having worked at Hyatt or a Hyatt hotel, but please note that self-identification should not be treated as confirmation of employment, past or present, by Hyatt or any particular entity or hotel.

hyatt.com

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