Julie White
Marketing Communications Manager, Individual Insurance @Equitable
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WORK HISTORY
Marketing Communications Manager, Individual Insurance @Equitable
Waterloo, ON, CA
EDUCATION
Wilfrid Laurier University
General BA, Communication, General and Psychology
Wilfrid Laurier University
Bachelor's degree Communications, Communications and Psychology
SKILLS
ABOUT JULIE WHITE
As a collaborative, strategic, and results-driven Marketing Communications leader, I bring over 20 years of experience delivering high-impact marketing, communication, and brand initiatives across multiple industries. I have a proven track record of managing large, complex campaigns and events—ensuring all deliverables, timelines, and budgets are met with excellence.I combine big-picture strategic thinking with disciplined execution, meticulous attention to detail, and strong organizational skills to consistently deliver high-quality work on time and within scope. Known for my ability to build trust and alignment, I collaborate effectively with cross-functional teams, executives, vendors, and stakeholders at all organizational levels. I am also a dedicated people leader who takes pride in developing and motivating high-performing teams.Areas of expertise include:• Marketing Project Leadership• Demand Generation & Channel Marketing• MarCom Copywriting, Communications Planning & Collateral Development• Product Launch & Go-to-Market Strategy• Corporate Communications• Print & Digital Publications• Website Content, Video Production & Email Campaigns• Event Strategy & Execution• Integrated Advertising (TV, Print, Digital)
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