Westania Correa

Business Development Manager @ProspectBase

As a Business Development Manager at ProspectBase, I help enterprise technology and B2B marketing leaders design demand generation programs that align with their growth objectives. My role combines strategic prospecting, consultative selling, and client partnership to deliver measurable impact.Key Responsibilities:• Identify, connect, and build relationships with senior sales and marketing decision-makers.• Develop and manage a pipeline of qualified opportunities through outbound, inbound, and network-driven outreach.• Position and present ProspectBase’s solutions—demand generation, ABM, and content syndication—to address client challenges.• Collaborate with internal teams (campaign, client services, and data) to scope and deliver tailored solutions.• Drive both new revenue and account expansion, consistently meeting and exceeding sales targets.• Represent ProspectBase at industry forums, events, and executive discussions.• Maintain accurate forecasting, pipeline reporting, and CRM discipline.