Wes Barker

Principal, Management Consulting at Publicis Sapient

Role
Principal Management Consulting at Publicis Sapient
Location
Brooklyn, NY, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Wes Barker

Business and strategy leader helping luxury, retail, and consumer brands shape growth and transformation agendas, translate strategy ino actionable initiatives, and drive performance across digital, retail, and omnichannel environments. I\'m driven by opportunities to taken on new challenges and winning as a team.

Experience

  1. Principal Management Consulting

    Publicis Sapient

    Sep 2023 — Present · New York, NY, US

    As a Principal at Publicis Sapient, I leverage my expertise in management consulting to drive growth and transformation at Luxury, Retail and Consumer clients.Key Responsibilities:Strategic Leadership: Lead cross-functional teams to design and implement innovative business models, distribution strategies, and transformation programs across retail and digital channels.Executive Partnership: Collaborate closely with executives to align on strategy, build confidence, and ensure decision-making drives sustainable, profitable growth.Team Leadership & Development: Manage and coach high-performing teams of strategists, product managers, and technology/data experts. Foster a culture of collaboration, customer-centricity, and entrepreneurial thinking.Project Delivery: Lead complex, high-velocity programs, ensuring timely execution of omni-channel initiatives while balancing strategic vision with operational precisionAchievements:Led high-priority projects for leading luxury retailers to drive growth and commercial success, including- Identified retail growth opportunities and built investment cases for a $5B luxury goods retailer- Optimize customer acquisition and omnichannel performance for a $1B luxury fashion brand- Secured Executive approval for a $15M multi-year global commerce investment at a $10B apparel retailer- Developed a $450M customer experience strategy and secured executive alignment- Built international market expansion strategies, assessing market potential, operational complexity, and commercial viability

Education

  • Columbia University

    Bachelor's degree, Mathematics and Economics

    2014

Skills

  • Microsoft Office
  • Research
  • Editing
  • English
  • Customer Service
  • Mathematics
  • Writing
  • SEO
  • Management
  • Strategic Planning
  • Start-Ups
  • Microsoft Word
  • Teaching

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Wes Barker — Principal Management Consulting at Publicis Sapient in Brooklyn, NY, US | Unifers