Wen Yuan Mo
Director, Business & Activation Analytics at Beauty Co-Lab
- Role
- Director, Business & Activation Analytics at Beauty Co-Lab
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Wen Yuan Mo
As a digital analytics professional, I have an honest curiosity and passion for problem-solving, data analytics, and finding creative ways to turn numbers into meaningful stories. I have over a decade of experiences in digital analytics, marketing and market research, managing projects end-to-end, digging into mountains of data, and providing actionable, data-driven solutions and insights for business questions/opportunities.Specialties: Google Analytics, Firebase Analytics, Omniture SiteCatalyst, WebTrends, Tableau Public, Power BI, R, JAVA, UNIX, SQL, C++, C, Visual Basic, UML, HTML, XML, ASP, JSP, Visual Age for Java, MS Office, MS Visual C++
Experience
Director, Business & Activation Analytics
Feb 2024 — Present · New York, NY, US
Lead Client solutions and analytics which entails building, scaling, and elevating a holistic approach to campaign execution and measurement across all channels and leading a team of analysts managing all deliverables for the client.
Education
New York University
Personal Dev./ No Degree, Design and Digital Arts
2010 — 2010
Rensselaer Polytechnic Institute
Bachelor of Science, Computer Systems Engineering
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