Wensy Calderon

WORK HISTORY

EDUCATION

ABOUT WENSY CALDERON

As a Media Supervisor at StrawberryFrog, I specialize in leveraging data-driven insights and innovative marketing strategies to develop and execute impactful multi channel campaigns. My role involves managing and optimizing media investments across search, social and programmatic platforms to deliver efficient results for clients, helping their brands stand out in today’s competitive digital landscape.In 2021 graduated from Brooklyn College with a Bachelor’s degree in Business Administration, concentrating in Marketing & Advertising, and a minor in Accounting. My career began with a focus on business administration and accounting, but during the 2020 quarantine, I discovered a passion for digital marketing. This inspired me to expand my studies and pursue opportunities in this dynamic field.To build a strong foundation, I completed the COOP Digital Marketing Apprenticeship, gaining hands-on experience in SEM, SEO, Media Buying, Programmatic Advertising, and Paid Social. Afterward, I joined Dentsu International, where I spent two years refining my skills and managing successful campaigns for diverse clients. I soon after joined The Sasha Group (Vayner X) as a Senior Media Buyer, focused on driving performance for lead and sales based clients.These experiences paved the way for my current managerial position at StrawberryFrog.