Wendy Snyder Soucie
Global Social Media Strategist Digital Marketing Technology Evaluation Sprinklr Certified @Wendy Soucie Consulting Llc
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WORK HISTORY
Global Social Media Strategist Digital Marketing Technology Evaluation Sprinklr Certified @Wendy Soucie Consulting Llc
Connected and innovative business professional using global management experience to bring social medial strategy to industrial B2B manufacturing and distributors of technical products and services. Extensive years of experience in finding and teaching creative ways to discover, establish and engage in relationships with new and current corporate and business clients through the use of social media, digital marketing strategies and effective sales process. Provides Social Media Academy based methodologies for assessments, strategy and plans to business to business (B2B) organizations. Focused on best use of resources for applied social media within technical product and service organizations. Establishes rapport and credibility with diverse groups. Effective development of collaborative teams to satisfy customer needs and budgets. Working in the Midwest with headquarters in the Madison WI area. Business Development Marketing Planning and Implementation Social Media Audits Internet Marketing Social Media Planning and Strategy Coordination of Ad Hoc Teams Social Media - Online Reputation Management Training – Private or Group / Corporate or Professional Association
EDUCATION
University of Rhode Island
BS, Mechanical Engineering
Sales Management Training
Continuting Educations, Sales, Account Managment
Social Media Academy
Certified Social Media Consultant, Social Media Leadership and Strategies
Sales Performance International
Certificate, Solution Selling for Complex Sales
Concord High School
Advanced Studies Program, Linear Algebra, Calculus, Latin
Integrated Alliances LinkedIn Trainer Certification
Certificate, LinkedIn, Social Media Integrations, Search Engine Optimizations
Society3 Academy (Previously Social Media Academy) Palo Alto, CA
Advanced Social Media Strategist, Social Business Strategy
Disney Institute - Professional Development
Certificate, Disney's Approach to Brand Loyalty
Disney Institute - Professional Development
Certificate, Disney's Approach to Quality Service
St. Paul's Academy
Summer Advanced Studies Program, Linear Algebra
UW Madison - SBDC
CEU, Building Successful Innovation: How to Grow Your Product and Service Portfolio
SKILLS
ABOUT WENDY SNYDER SOUCIE
To connect: Send a real message, have a complete profile. Passionate about bringing global social business strategy to B2B Global industrial manufacturing and distribution. I have been on both sides of the equation and understand the needs for OEM and channel partners. UNIQUE QUALIFICATIONS - A communication and social-savvy marketing professional with engineering background engineer focused on brand development, business development, and customer relationships. Hands on problem solver with deep experience in the various business models for B2B product, system, service sales and digital marketing. Relationship builder across internal and external teams. CORPORATE SOCIAL BUSINESS STRATEGY - Global digital marketing and social business strategy. Focus on governance, operational process, content strategy and development. With strategic planning around omni channel distribution, inbound marketing, corporate Brand, PR, social influencer, social business, social recruiting, paid and organic social media campaigns, and social selling. Develops unique lead generation paths. Leads the discovery, evaluation and rollout of technology platforms for social management with cross-functional teams. Integrates social media with business goals and marketing plans. Leads the corporate community, advocacy and blog platform for growth initiatives. COMMUNITY MANAGEMENT - Well-versed in managing social in a matrixed organization with hundred+ social profiles on behalf of a global Brand and delivering a content-rich and context appropriate strategy. Experience across platforms with unified messaging, optimized for engagement and driving business value to the organization. SOCIAL SELLING - Technical sales & business development: Diverse application of social selling for consulting services, IT, digital marketing, accounting, technology, architectural, engineering, & environmental; distribution, mftr’s reps, system integrators, OEMs, & Fortune 200 mftrs. Used & evaluated social CRM tools & techniques. SOCIAL MEDIA TRAINING - Delivered keynote speeches, training & workshops to public and internal teams, professional groups, & corporations. Professional Public Speaker. EVENT PROMOTION - Co-created 2 social media organizations with sell-out crowds each month & national level speakers. Effective at creating strategic buzz campaigns with a broad global network around trade shows, technical speaking and webinars.OUTSIDE WORK - I spend time volunteering as a Bike Pilot for Cycling Without Age and teaching Bike Safety as. Bike League Certified Safety Instructor.
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