Wendy Zollner
Strategic Operations Leader | Process Architect | eCommerce & Digital Launch Strategist | Forecasting | Workflow Optimization
- Role
- Head of Purchasing at Gaia, Inc.
- Location
- Longmont, CO, US
- LinkedIn followers
- 500 followers
About Wendy Zollner
I’m a senior operations and procurement leader who specializes in helping growing…
Experience
Head of Purchasing
Jan 2024 — Present · Louisville, CO, US
As Head of Purchasing for Gaia’s Ecommerce Marketplace, I lead cross-functional procurement strategy and vendor relationship management in alignment with Gaia’s brand, mission, and operational goals. My role bridges inventory planning, marketing, and financial reporting to support revenue growth, cost optimization, and product excellence.Own procurement and vendor strategy for Gaia’s Marketplace, identifying, evaluating, and negotiating with suppliers to ensure quality, pricing, and alignment with brand values.Lead contract negotiations and draft vendor agreements while ensuring compliance with legal, ethical, and financial standards.Forecast sales and demand trends, analyze performance data, and align inventory planning with revenue projections and product lifecycle goals.Collaborate cross-functionally with Marketing, Content Production, and Finance to align procurement decisions with product launches, promotional cycles, and editorial planning.Generate monthly procurement reports and vendor financial summaries for executive leadership, including reconciliations, variance analysis, and cost tracking.Administer monthly accounting processes, including vendor register updates, payment requests, and budget reconciliation in coordination with the finance team.Partner with marketing on product positioning, and promotions, tour merchandise planning and fulfillment.
Education
University of Phoenix
Bachelor's degree
Skills
- Amazon Seller Central Account Management
- Contract Negotiation
- Budgets
- Purchasing
- Process Improvement
- Business Development
- Materials Management
- Global Sourcing
- Negotiation
- Supply Management
- Inventory Management
- Leadership
- Warehouse Operations
- Management
- Outsourcing
- Sourcing
- Vendor Management
- Supply Chain Optimization
- Procurement
- Mrp
- Jd Edwards
- Forecasting
- Continuous Improvement
- Account Management
- Pricing
- Manufacturing
- Warehousing
- Business Process Improvement
- Purchasing Processes
- Supplier Negotiation
- Supply Chain Management
- Strategic Sourcing
- E-Procurement
- Project Planning
- Supply Chain
- Supplier Development
- Purchase Management
- Cross-Functional Team Leadership
- Packaging
- Supplier Quality
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