Wendy Whitaker

About Wendy Whitaker

With over two decades of experience in the events and hospitality industries, I specialize in turning moments into movements through strategic brand building, compelling content, and relationship-driven business development.As Director of Marketing and Business Development at Christie’s Photographic Solutions, I lead initiatives that amplify client stories through world-class photography, videography, and brand experiences. Whether I’m crafting a sponsorship strategy, elevating a marketing campaigns, or leading our presence at industry events nationwide, my mission is to make sure your brand isn’t just seen—it’s remembered.Previously, I honed my skills with industry leaders like Loews, Disney, Visit Orlando, Wyndham and Hyatt, always with a focus on connection, creativity, and impact. I’m known for bringing humor to the hustle, energy to every room, and heart to every project.\"It\'s amazing what doors can open if you reach out to people with a smile, friendly attitude and a desire to make a positive impact.\"~Richard Branson

Experience

1. Marketing & Business Development Director

   Christie\'s Photographic Solutions

   Jan 2025 — Present

   Leading national marketing, brand strategy, and B2B development for one of the event industry’s most trusted photography and videography partners. I drive visibility through content strategy, association sponsorships, tradeshow activations, and campaigns that position Christie’s Photographic Solutions as the go-to visual storyteller for live events across the country.Key Contributions:• Spearheaded full brand voice and visual identity refresh, aligning internal and client-facing assets• Developed a blog strategy and SEO-forward content calendar to increase inbound visibility and engagement• Led strategic sponsorship activations with MPI, AMPS, ADMEI, and more, boosting brand trust and market share• Built social campaigns and market-specific activations to support business development goals in Las Vegas, Dallas, D.C, and beyond• Created scalable tools and messaging for sales and marketing alignment, increasing lead conversion and national reach

Education

• Valencia College

  Associate of Arts (A.A.), Hospitality and Event Management

  2000 — 2010

• University of Central Florida – Rosen College of Hospitality Management

  Bachelor of Science (B.S.), Meeting and Event Managment

  2010 — 2014