Wendy Poll
🌟 Strategic Insights and Results Driven Leader | Driving Brand Growth & Patient-Centered Outcomes | Expert in Data-Driven Storytelling | High-Impact Market Research and Competitive Intelligence 🌟
- Role
- Sr Ad at Boehringer Ingelheim
- Location
- Clifton, NJ, US
- LinkedIn followers
- 500 followers
About Wendy Poll
As a seasoned, results-driven professional, I bring extensive experience in harnessing commercial strategy and market insights to fuel growth and innovation across pharmaceuticals, consumer goods, and digital therapeutics. My passion lies in transforming complex data into actionable insights that shape brand strategies, drive patient-centered outcomes, and maximize market penetration.Throughout my career, I’ve been recognized for my ability to integrate primary and secondary research, guiding strategic decisions that optimize product launches and boost brand performance. I excel at building high-performance teams and fostering cross-functional collaboration, consistently aligning market research and competitive intelligence priorities with business objectives to tackle complex challenges and uncover new growth avenues. My expertise spans from crafting strategic research plans that pinpoint target profiles and drive demand forecasting to synthesizing insights into compelling narratives that resonate with senior leadership and stakeholders. This has led to multiple awards for impactful data-driven storytelling and executive-level insights that elevate decision-making.If you’re looking for a partner in strategic market insights who can blend data and primary market research with storytelling to drive substantial growth, let’s connect!
Experience
Sr Ad
Aug 2025 — Present
Education
FDU/Fairleigh Dickinson University
M.B.A., Marketing
FDU/Fairleigh Dickinson University - Madison, NJ
Bachelor’s Degree, BS Marketing
Skills
- Focus Groups
- Questionnaire Design
- Competitive Analysis
- Digital Marketing
- Product Development
- Product Innovation
- Brand Management
- Cross-Functional Team Leadership
- Competitive Intelligence
- Marketing Strategy
- Market Research
- Strategy
- Qualitative Research
- Secondary Research
- Pharmaceutical Industry
- Consumer Products
- Shopper Marketing
- Analytics
- Business Strategy
- Brand Equity
- Consumer Insight
- Advertising Research
- Management
- Consumer Behaviour
- Fmcg
- Advertising
- Market Analysis
- Leadership
- Marketing
- Market Planning
- Nielsen
- Customer Insight
- Quantitative Research
- Marketing Research
- Strategic Planning
- Data Analysis
- Brand Development
- Segmentation
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