Wayne Scheck
Sr Brand Manager, Innovation @Phillips Distilling Company
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WORK HISTORY
Sr Brand Manager, Innovation @Phillips Distilling Company
Minneapolis, MN, US
Create and deliver annual innovation brand plans including brand strategy, managing internal and external relationships including agencies • Develop short and long-term innovation pipeline for new to world brands • Manage innovation projects from concept to commercialization• Monitor, analyzes, and report consumer, category, and customer data to uncover insights that inform business opportunities• Manage innovation brand P&L
EDUCATION
University of Minnesota-Twin Cities
Master of Business Administration (MBA)
AIB International
Certification
Rutgers, The State University of New Jersey-New Brunswick
BS
Kellogg Executive Education
Product Strategy: Discovering, Developing, Managing, and Marketing Products as a Business
UC Davis Extension
Intensive Brewing Science for Practical Brewing
WU (Vienna University of Economics and Business)
International Summer University
SKILLS
ABOUT WAYNE SCHECK
With over 10 years of experience in the food and beverage industry, I am a passionate and strategic product leader who drives growth and innovation). I have a strong background in product development, market analysis, and product strategy, and I leverage both my MBA and food science education to deliver high-quality products that meet the needs and expectations of customers.
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