Wayne Jones

Senior Vice President Sales Operations at Fontem Ventures US Inc

Role
Managing the Strategic and Activations of our Global Brands to and through the Trade at Imperial Brands PLC
Location
Charlotte, NC, US
LinkedIn followers
500 followers

About Wayne Jones

Project Management - Led & delivered global projects for a FTSE 100 company with the scope including global plain packaging strategy, global sales force ways of working & global CRM platform plus the sales integration of 2 major tobacco companies in the US. Trade Marketing - Understanding of how to bring brands to life to and through the trade, aligned to the needs of customers and consumersSales Management - Leadership of people, enabling them to fulfill their potential, sales strategy planning with the ability to identify opportunities and threats, supported by effective activation plansResearch - Understanding of the behaviours of shoppers, what there drivers are and how to align programs to optimise effectiveness

Experience

  1. Managing the Strategic and Activations of our Global Brands to and through the Trade

    Imperial Brands PLC

    Present

Skills

  • Team Management
  • Tobacco
  • Team Leadership
  • Merchandising
  • Trade Marketing
  • International Project Management
  • Horeca
  • Cross-Functional Team Leadership
  • Marketing Strategy
  • Strategy
  • Key Account Development
  • Sales Management
  • People Management
  • Shopper Marketing
  • Negotiation
  • Marketing Management
  • Market Analysis
  • Customer Insight
  • Management
  • Key Account Management
  • Strategic Planning
  • Business Development
  • Business Strategy
  • Fmcg

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Wayne Jones — Managing the Strategic and Activations of our Global Brands to and through the Trade at Imperial Brands PLC in Charlotte, NC, US | Unifers