Wardah M.

Website Lead @强生公司

Wokingham, GB

Reviewing content and customer journey to effectively facilitate implementation of a new B2C website- Analysing performance insights on GA4 and other internal tracking tools to identify and implement improvements- Develop content in line with brand guidelines and leading internal content approval processes- Collaborating with UK cross-functional stakeholders, EMEA marketing teams and IT to facilitate the creation, redesign and launch of external B2C website structure- Ensuring all website content is copy cleared and approved for the United Kingdom using internal J&J processes- Working with internal teams (including IT and development teams) to ensure all website security, privacy and compliance guidelines are applied- Conducting user testing to assess usability, efficacy and effectiveness of the website, with subsequent recommendations for improvements to internal teams.

Henley Business School

Master's degree

Pakistan International School Jeddah - PISJ AZIZIA

Intermediate

Karachi University

BS