Wanda Saunders Frazer

About Wanda Saunders Frazer

I\'m a leader, sales professional, consultant, and collaborator. I leverage my lens for organization development to embrace change, foster a culture of learning, lead with a servant heart, and I\'m focused on transformational outcomes.

Experience

1. Sales Manager, Enterprise Solutions

   Association for Talent Development (ATD)

   Jan 2023 — Present

   Lead a team of Associate Account Executives to drive revenue for the Enterprise Solutions team Provide individual and team coaching to drive optimal performance and guide their professional development Facilitate a 5-week onboarding program for new sales hiresLeveraged instructional design principles to update the onboarding experience for new sales hiresSupport the Assoc. VP of Enterprise Solutions on strategic initiatives to grow market share and increase revenueCollaborate with the Marketing team on lead generation strategies and campaigns to drive qualified leadsOrganize sales enablement efforts working with SMEs from the Education team to continue my team’s learning journey Analyze sales data to inform KPIs

Education

• George Mason University

  Master of Science - MS, Organization Development and Knowledge Management

  2019 — 2022

• Virginia Commonwealth University - School of Business

  Business Administration

• Strayer University

  Bachelor of Science, Business Administration

Skills

• Lead Generation
• Strategic Planning
• Account Management
• Interactive Marketing
• Digital Media
• Sales
• Integrated Marketing
• Analytics
• Salesforce.com
• Advertising
• Strategy
• Media Planning
• Marketing Strategy
• Marketing
• Business Development
• Digital Marketing
• Email Marketing
• Entrepreneurship
• Digital Strategy
• Direct Marketing
• Social Media
• Social Media Marketing
• Online Marketing
• Online Advertising
• Management