Jeremy W.

About Jeremy W.

My primary focus is helping organizations grow their digital presence by leveraging advanced technologies and innovative strategies. Whether working with outdoor companies, small businesses, nonprofits, or larger enterprises, I specialize in creating impactful campaigns that enhance visibility, engage audiences, and drive measurable results. By combining technical expertise with creative problem-solving, I ensure every project is data-driven and aligned with the unique mission and values of each client.Search Engine Optimization (SEO) is a core element of my strategies, enabling clients to maximize organic visibility and drive sustainable website traffic. Through detailed keyword research, on-page and off-page optimization, and performance monitoring, I develop SEO plans that deliver lasting growth. I also incorporate advanced paid search strategies, leveraging platforms like Google Ads, Facebook Ads, and programmatic advertising to effectively target audiences and achieve high conversion rates.Artificial Intelligence (AI) has been a cornerstone of my work, allowing me to create smarter, more efficient campaigns. By using AI tools to analyze audience behavior, predict trends, and automate processes, I help clients gain a competitive edge in a rapidly evolving digital world. AI’s integration into advertising strategies enables hyper-personalized messaging at scale, driving deeper audience connections and maximizing ROI.Beyond advertising and SEO, I bring expertise in cloud computing and Amazon Web Services (AWS), helping organizations leverage scalable, secure infrastructure to meet their needs. My experience in DevOps further supports digital campaign implementation by automating workflows, ensuring consistency, and maintaining operational efficiency. I hold certifications in AWS Cloud Fundamentals, AWS Cloud Computing, Google Analytics Individual Qualification and Google Ads certifications for Search and Shopping campaigns. These credentials, paired with hands-on experience, enable me to develop campaigns grounded in data analytics. Additionally, my proficiency in platforms like Shopify Plus and Klaviyo allows me to create tailored eCommerce and email marketing solutions that resonate with target audiences.With expertise spanning SEO, paid search strategy, AI, AWS, cloud computing, digital campaign implementation, and DevOps, I bring a unique combination of technical knowledge and marketing acumen to every project. My mission is to help organizations achieve their goals while building meaningful, lasting connections with their audiences.

Experience

1. Digital Marketing Strategist

   Puzzle Pieces Marketing

   Oct 2022 — Present · San Diego, CA, US

   As a Digital Strategist my primary responsibility is developing and executing comprehensive digital strategies that achieve the organization\'s goals. This involves crafting and implementing digital marketing campaigns, overseeing social media efforts, managing website optimization, and analyzing data to measure the effectiveness of campaigns. Increased Online Visibility: A primary successes as Digital Strategist was increasing the client\'s online visibility. This involved improving search engine rankings, social media engagement, and website traffic. By optimizing the non-profit\'s digital assets for discoverability, the clients became more accessible to potential supporters, partners, and volunteers.Stronger Brand Awareness: Elevated brand awareness and recognition by ensuring the brand is consistently communicated across all online channels, fostering a strong and memorable brand identity. Consequently, more people became familiar with the organization, leading to increased support.Data-Driven Decision-Making: Implemented data-driven decision-making processes. By using analytics reporting tools effectively, I gained insights that empowered clients to refine strategies, allocate resources more efficiently, and maximize the impact of digital efforts.Improved User Experience: Enhanced user experience on the non-profit\'s website and other digital platforms. Resulting in higher user satisfaction, longer visits, and improved conversion rates. It also reflected positively on the organization\'s professionalism and commitment to its supporters.Optimized Email Marketing: Increased open rates, click-through rates, and conversion rates of email marketing campaigns. This involved crafting compelling emails, segmenting the audience, and using data to tailor messages effectively.Impactful Reporting: Generated and presented data-driven reports to stakeholders. These reports highlighted the organization\'s impact and success, reinforcing transparency and accountability.

Education

• Tarleton State University

  Bachelor, Communications, Exercise and Sports Studies

• Thomas Jefferson School of Law

  Doctor of Law

• Thomas Jefferson School of Law

  Juris Doctorate, Law

  2000 — 2003

• Tarleton State University

  Bachelor of Science, Communications

• Utah State University

  Computer Programming Certificate, Computer Science

Skills

• Customer Relationship Management (Crm)
• SEO
• E-Commerce
• Wordpress
• Data Feed Management
• Google Shopping
• Sem
• Advertising
• Web Analytics
• Organic Search
• Google Adwords
• Mobile App Tagging
• Pay Per Click (Ppc)
• Search Engine Optimization for Magento
• Magento
• Marketing Strategy
• Search Engine Ranking
• Search Engine Optimization (SEO)
• Search Engine Marketing (Sem)
• Marketing
• Google Analytics
• Ppc
• Social Media Marketing
• Email Marketing
• Leadership
• Online Advertising
• Google Shopping Data Feed
• Accredited Professional Bing Ads
• Analytics
• Search Engine Technology
• Account Management
• Strategic Planning
• Google Adwords Professional
• Digital Marketing
• Social Media