Vyom Mishra
SEO Manager | SEO, Content & Brand Strategy
- Role
- Search Engine Optimization Manager at upcover
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Vyom Mishra
As an SEO Manager at Upcover, Australia’s fastest digital insurance platform for small businesses, startups, and scaleups, I specialize in optimizing content for AI driven search experiences, including Google AI Overviews and AI Mode, to drive customer acquisition in the evolving AI search landscape. My role focuses on comprehensive SEO and content strategies that significantly boost organic visibility, traffic, and revenue through strategic project management and consistently delivering high quality results.My expertise spans SEO, content optimization, CRO, and paid ads, helping brands accelerate from 0 to 1 and from 1 to 100 in short span time. I implement data driven strategies that combine technical SEO excellence with compelling content marketing to maximize business growth and customer acquisition.Previously, as Digital Marketing Manager at UNext Learning, I executed successful digital marketing campaigns that enhanced user engagement through effective SEO, CRO, content strategy, and branding and identity initiatives.My prior roles at leading engagements with Aditya Birla Group, CIBC Canada, Discover Bank, and iQuanti equipped me with strong analytical skills and expertise in digital marketing, Facebook ads, copywriting, and strategic project management. Additionally, as co founder of Svetlo, a gamified personal finance app, I led extensive market research and developed content marketing strategies positioned for the AI first search era.I hold a Bachelor of Technology in Computer Science and Engineering from Graphic Era Deemed to be University, which reinforces my analytical and technical foundation. My certifications in Google Analytics, project management, product marketing, and Scrum demonstrate my dedication to continuous professional growth as search evolves toward AI powered experiences.In 2025, as AI Overviews appear in more than 13 percent of searches and AI Mode reshapes search behavior, I am focused on helping Upcover scale new customer acquisition channels through strategic content optimization and data driven SEO tactics.
Experience
Search Engine Optimization Manager
Aug 2025 — Present
Education
Graphic Era Deemed to be University
Bachelor of Technology - BTech, Computer Science and engineering
2015 — 2019
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