Sahana V
Sr. Campaign Manager at Adobe Bengaluru | Adtech | Consultant Adobe Adcloud DSP | Campaign | Management | Mentoring | Driving success at Adobe | MBA from Liverpool, UK
- Role
- Sr Campaign Manager at Adobe
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Sahana V
A solutions-oriented professional with 6+ years of experience in DSP and proven knowledge of account development and retention, campaign management, creative and PMP troubleshooting, omnichannel strategy mapping the customer journey.#becreative #befocused #bealeaderCampaign Management Strong points – Analysing the media plan, Execution of campaign, Delivery & Tracking, Campaign Optimization, Brandsafety, Programmatic Buying/Selling, Troubleshooting PMPs, data ingestions, 3rd party data tracking and Discrepancy resolution, Reporting and Analysis, proven ability to generate leads at a lower CPA. KPI - CTR, CPA/CPL/ROAS, Viewability, VCR.(Ability to drive good performance on $ spent)Certifications - Google Analytics, Adobe Analytics
Experience
Sr Campaign Manager
Feb 2022 — Present · Bengaluru, IN
Education
University of Mysore
BBM, Business Administration and Management, General
2011 — 2014
Liverpool Business School
Master of Business Administration - MBA, Business Administration and Management, General
2021 — 2023
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