Vrinda Aggarwal

About Vrinda Aggarwal

I have spent the last 7 years in growth and marketing roles, with a strong focus on customer adoption, engagement, and retention. My experience spans various industries, including media and fintech where I\'ve honed my skills in understanding audience behavior and driving impactful marketing strategies. I thrive on creating data-driven marketing campaigns that not only attract new customers but also foster long-term relationships and brand loyalty.In my career, I\'ve had the opportunity to work on multiple product launches, from conception to market introduction, which has given me a unique perspective on managing and scaling growth initiatives. Whether it\'s optimizing user journeys, developing targeted marketing campaigns, or leveraging analytics to inform decisions, I am passionate about making data-driven choices that lead to measurable results.I’m a mindful problem solver with a passion for challenging the status quo, building enriching relationships, and serving the needs of the customer with thoughtful technology solutions. And I aim to work in teams where I can be the voice of the customer and build customer driven products.

Experience

1. Growth Marketing Manager

   Kin

   Jan 2025 — Present · NY, US

Education

• The London School of Economics and Political Science (LSE)

  MSc Finance and Economics, Finance, General

  2011 — 2012

• University of Delhi

  BA (Hons) Economics (Jesus and Mary College), Economics

  2008 — 2010

Skills

• Data Analysis
• Economics
• Macroeconomics
• Research
• Stata
• Microeconomics
• Econometrics