Vishnu Priya G.
B2B Content Marketing Strategist
- Role
- Senior Copywriter at ClearTax
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Vishnu Priya G.
I lead GTM strategy that connects positioning with performance and content with…
Experience
Senior Copywriter
Jan 2024 — Present · IN
Lead GTM for enterprise Compliance, Supply Chain, and Purchase Invoice Discounting solutions- Scaled Supply Chain from 1→10 with vertical funnels and events- Took Compliance from 10→100 via CXO-led campaigns- Repositioned Invoice Discounting to drive 2.4× lead activation- Delivered ↑ 36% MQLs, ↓ 50% CPL, ↑ 5.6× CXO reply rates- Created full-funnel assets: kits, decks, email flows, whitepapers- Strategized and executed omni-channel campaigns across LinkedIn, Google Ads, webinars, and CXO eventsTools Used: Salesforce Marketing Cloud, Hubspot, Miro, Microsoft Visio, Microsoft Clarity, Whimsical, Retool, Html, Google Firebase, GPT (Agentic GTM Assist), LinkedIn Campaign Manager
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