Vivek Tiwari

About Vivek Tiwari

I drive the end-to-end expansion of CultFit across the Hyderabad market by identifying high-potential micro-markets, conducting feasibility and financial analysis, and executing new launches with full P&L ownership. I collaborate closely with cross-functional teams to ensure seamless execution, strong unit economics, and compliance with business standards, while leveraging structured reporting and on-ground insights to enable sustainable growth and operational excellence. My approach is strategic, data-driven, and execution-focused, translating market opportunities into measurable business outcomes. MBA in Marketing from SIBM with a foundation in strategy, analytics, and market research that shapes my structured and data-driven approach to business execution.Specialties : Program Management | Business Expansion | Market Research & Feasibility | Cross-functional Execution | Data-driven Decision Making | Stakeholder Management | Strategic Planning | Performance Tracking & Reporting | Adaptability & Collaboration | Campaign Planning & Execution

Experience

1. Program Manager- Expansion Strategy

   Curefit

   Dec 2025 — Present · Hyderabad, IN

   I drive the end-to-end expansion of Cure.fit - Cult.fit across Hyderabad, driving strategic market identification, feasibility assessment, and profitable center launches with full P&L ownership. I partner closely with cross-functional heads to ensure disciplined execution, governance, and compliance, while leveraging performance data and on-ground intelligence to optimize unit economics and accelerate sustainable growth.

Education

• Chatrapati Sahuji Maharaj Kanpur University, Kanpur

  Bachelor of Commerce - BCom, Marketing/Marketing Management, General

• SYMBIOSIS INTERNATIONAL UNIVERSITY

  Master of Business Administration - MBA, Marketing

• Chatrapati Sahuji Maharaj Kanpur University, Kanpur

  Master of Commerce-M.com, Marketing/Marketing Management, General