Viveka Sasidhar
Hire Freehand.ai: AI Teams for Spend Management a TIME Best Innovations 2025
- Role
- Director Demand Generation at Freehand
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
About Viveka Sasidhar
SaaS follower, Start-ups Lover A passionate and committed sales professional in the SaaS space with 6+ years of experience in working in fast-paced startup cultures - managing all aspects of the sales cycle (from lead generation to client pitching to deal closing). I have a proven track record of full-cycle Enterprise and Mid-Market account management. I\'ve brought great success in developing efficient & effective workflow processes, especially in the startup space where the business is quickly scaling. Successful in implementing win-win sales strategies.I have played key roles in setting up the sales and customer support strategy, managing SDR\'s and deploying a successful repeatable sales process. Strong cross-team communication skills and highly collaborative. I love constantly engaging with the customer and helping them solve their business problems. I’m a person who thrives in a fast-paced environment.My expertise and experience include B2B sales, Enterprise Sales, Go-To-Market Strategy, Scalable Outbound Sales Processes, Market research, Customer acquisition, Account management, Cold emailing & Cold calling, Product demonstrations, Negotiation techniques, Competitor analysis.
Experience
Director Demand Generation
Feb 2026 — Present · Chicago, IL, US
Education
SSN College of Engineering
Bachelor’s Degree, Information Technology
2010 — 2014
Santhome Higher Secondary School
High School, Matriculation
1998 — 2010
Alagappa University
Master of Business Administration - MBA, Marketing
2018 — 2020
Skills
- Brand Awareness Programs
- Long-Term Customer Relationships
- Market Research
- Solution Selling
- Business Intelligence
- Crm
- Team Leadership
- Solution Architecture
- Market Analysis
- Business Development
- Business Analysis
- Marketing
- Management
- Team Building
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