Vivek Vij

About Vivek Vij

Core Competencies• Marketing Automation – Salesforce Marketing Cloud : Exact Target, Marketo and Pardot• CRM – Salesforce, Siebel and Microsoft Dynamics• Agency, B2B and B2C Marketing experience• Marketing Strategies and Campaign Planning activities• Digital Marketing, Managing Email Marketing Campaigns• Market Research, Data Intelligence, Data Management & Enrichment• Lead Management and Lead tagging Opportunities• Offer promotion, Positioning & Branding• Social Media Marketing• Partner with digital channel teams to improve data quality, reporting, and segmentation strategies• Support the development of holistic marketing automation strategy including roadmap, plan, design, process, QA, integration, and ROI reporting

Experience

1. Demand Center Manager

   ZS

   Jul 2023 — Present · Gurugram, IN

Education

• Lingaya's Institute of Management & Technology

  Bachelor of Engineering (B.E.), Computer Science

  2003 — 2007

Skills

• Exacttarget
• Crm
• Microsoft Office
• Marketing Communications
• Consulting
• Online Campaign Management
• Campaign Strategies
• Segmentation
• Campaign Performance Analysis
• Microsoft Sql Server
• Brand Management
• Campaign Management
• Marketing Strategy
• Marketing Operations
• Siebel
• Digital Marketing
• Html
• Analytics
• Team Management
• Email Marketing
• Business Analytics
• Microsoft Office Sharepoint Server
• Market Research
• Customer Relationship Management (Crm)
• Database Marketing
• Marketing