Dino Vitale

Director, Analytics @Razorfish Health

Chicago, IL, US

I lead a dedicated team of analysts who manage numerous analytics projects and data workflows across a variety of HCP + patient brands, all at different stages of the commercial lifecycle. My role involves leadership, client communications, data-driven storytelling, and fostering a collaborative environment to drive our creative practice forward. Key responsibilities include:•Leadership and communication: manage client communications and deliverables, translating complex data into simple and concise stories that communicate the success of clients’ creative efforts.• Innovation + data at scale: developing, standardizing, scaling creative analysis frameworks that guide optimization recommendations, leveraging internal capabilities, external partners, and client input.• Data socialization and education: educate teams with best practices, insights from projects, socializing data findings, and creating case studies that highlight processes and results.• Proactive performance improvements: propose proactive performance improvements for clients’ creative activities, supported by compelling data visualizations and insights.• Opportunity identification: keep company partners informed about new opportunities, issues, and performance successes, ensuring alignment and strategic growth.• Team development: manage team members’ careers by providing growth opportunities, coaching, and fostering a supportive team environment.• Performance analytics guidance: provide expert guidance on performance analytics, offering points of view (POVs) to enhance the performance of creative, messaging, and content activities.• New business development: support leadership in acquiring new clients, developing new business opportunities, and driving organic growth.

Western Illinois University

Bachelor of Business Degree, Marketing