Viswaik Sajitha Sujan

About Viswaik Sajitha Sujan

Hey, I’m Viswaik, and my journey has been quite an interesting one. I started off studying Physics at the University of Delhi, but somewhere along the way, I realized I was more drawn to working with people and creating real-world impact. That’s when I switched to a Master’s in Social Work. While working with different communities and organizations, I realized something important, so many grassroots stories of inspiration, struggle, and perseverance go untold. These stories need to be shared, not just for awareness, but to inspire others.That’s where I found my passion: storytelling. As I continued to work in the social impact sector, I noticed that a lot of organizations were doing incredible work but didn’t have the time or resources to effectively tell their stories. They were focused on solving problems, which is great, but their work wasn’t getting the attention it deserved. That’s when I decided to step in and help.Over the years, I’ve worked across different organizations and projects, building social media presence, creating viral content, and helping brands grow their digital reach. Whether it was political campaigns or startups, I found myself deeply involved in crafting narratives that not only boosted visibility but also connected with people on a deeper level.This led me to start Aakhyaan, my own creative social media agency. Aakhyaan is all about helping mission-driven organizations amplify their impact by telling their stories in powerful, creative ways. Whether it’s through films, photography, or digital strategies, we aim to help these organizations find their voice and inspire others to take action.At the end of the day, my work isn’t just about creating content, it’s about using storytelling to make a difference. I believe that every organization with a purpose has a story worth telling, and I’m here to make sure that story is heard.

Experience

1. Director of Marketing

   Lanstitut

   Mar 2025 — Present · Bengaluru, IN

   Lead end-to-end growth across organic and paid channels, building structured inbound acquisition systems>> Contributed to 2X+ company revenue growth through scalable funnel design and experimentation>> Work closely with founders on growth strategy, positioning, and expansion>> Manage multi-channel acquisition across content, performance marketing, and community-led growth>> Built and scaled marketing team across multiple cities>> Designed data-driven experimentation frameworks to improve conversion and reduce acquisition costs>> Built authority-driven content engines converting attention into qualified demand

Education

• Delhi University

  MA in Social work (Delhi School Of Social Work)

  2019 — 2021

• Delhi University

  Bsc (Honours) - Ramjas College , Physics

  2016 — 2019