Viswanathan V.
CMO in Residence @ Elevation Capital | Disney + Hotstar | Unilever
- Role
- CMO in Residence at Elevation Capital
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Viswanathan V.
Marketing leader with 18 years of experience as a custodian for some of India\'s largestconsumer brands. Proven track record in leading marketing and communication strategy todeliver needle-moving business results across Unilever, Disney+ Hotstar, and ElevationCapital. Expert in full-funnel marketing, brand strategy, and scaling hyper-growth tech platforms.
Experience
CMO in Residence
Oct 2022 — Present · Bengaluru, IN
At Elevation Capital ($3B AUM), I act as a strategic marketing partner to the founders of India’s most exciting startups. My role is a hybrid of Fund Brand Architect and Portfolio Growth Accelerator. & : Partnered with Founders from Seed to Series F+ to solve high-stakes problems in Category Creation, Brand Architecture, and GTM strategy across D2C, Consumer Tech, Fintech and Enterprise: Defined and scaled the \"Elevation\" brand identity, institutionalizing a marketing engine that services the fund’s reputation and its 100+ company portfolio.
Education
University of Mumbai
B.E., I.T.
2001 — 2005
Indian Institute of Management, Lucknow
PGDM, Marketing
2006 — 2008
Skills
- Brand Management
- Marketing Strategy
- Strategy
- Team Management
- Fmcg
- Business Analysis
- Product Development
- Business Development
- Competitive Analysis
- Distribution
- Project Management
- Market Research
- Analytics
- Business Strategy
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