Vishnu C S
B2B Marketing Leader | Enterprise SaaS | Demand Generation | Pipeline Influence
- Role
- Digital Marketing Lead at Aurigo Software Technologies
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Vishnu C S
I’m a B2B marketing professional with 10+ years of experience, blending hands-on demand generation expertise with strategic leadership to drive pipeline and revenue growth. I thrive at the intersection of execution and strategy—whether optimising campaigns as a Demand Gen Specialist or leading global GTM strategies as a marketing leader. Demand Gen Expertise: I’ve executed ABM campaigns, managed end-to-end event marketing (e.g, GITEX, TechSparks), and analyzed data to deliver 5 Crores in marketing-sourced revenue. I’m skilled in HubSpot, Google Analytics, and multi-channel campaign optimization, achieving a 40% lead-to-revenue conversion rate and 500+ qualified discovery calls. Leadership Impact: I’ve led cross-functional teams (10-15 members) and managed 1 Cr annual budgets, aligning marketing with business goals to achieve 20% revenue growth in new business. I specialize in GTM strategy, partner alignment (e.g, with Google), and building frameworks like BEI and SMART goals to drive team success.I’m passionate about delivering measurable results through data-driven insights and strategic vision. Let’s connect to explore how I can bring value to your organization — as a demand gen expert and a strategic marketing leader!
Experience
Digital Marketing Lead
Jul 2025 — Present · Bengaluru, IN
Education
Visvesvaraya Technological University
Bachelor's degree, Electrical, Electronics and Communications Engineering
2008 — 2012
University of Sydney
Master’s Degree, Strategic Communications
2016 — 2017
Sri Kumarans Public School
10th and 12th , Science
1994 — 2006
Skills
- Strategic Public Relations Planning
- Investor Relations
- Crisis Communications
- News Writing
- Public Speaking
- Manual Testing
- Etl
- User Acceptance Testing
- Regression Testing
- Sql
- Microsoft Office
- Business Analysis
- Media Relations
- Community Engagement
- Digital Communication
- Broadcast Journalism
- Social Media Communications
- Data Visualization
- Organizational Communication
- Strategic Communications
- Tableau
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