Vishnu Mehta

About Vishnu Mehta

As a Consultant at Mastercard, I contribute to impactful projects by leveraging my expertise in data science, stakeholder engagement, and business analysis. My role builds on a foundation of technical skills, including Python and process automation, honed through prior experiences at Wells Fargo. An MBA graduate from the Indian Institute of Technology, Kanpur, with a Bachelor\'s degree from Nirma University, I am motivated to solve complex problems by transforming data into actionable insights. My work reflects a commitment to enabling strategic decision-making and operational efficiency through collaboration and innovation.

Experience

1. Consultant

   Mastercard

   Sep 2025 — Present · Gurugram, IN

   Applied K-Means clustering to segment cardholders based on spending behavior and built data-driven customer personas. Conducted industry and merchant affinity analysis to identify high-potential segments for targeted acquisition. Delivered actionable insights to refine onboarding strategy and improve new customer conversion effectiveness. Built transaction-based segmentation using visit frequency to identify key customer cohorts and loyalty patterns. Performed size-of-prize and cross-shopping analysis to uncover spending behavior across ticket sizes. Identified over- and under-indexed categories to highlight whitespace opportunities and inform assortment strategy. Created customer personas using travel patterns and transaction data to understand airline customer behavior. Analyzed regional, merchant, and industry preferences to decode spending and travel habits.

Education

• Nirma University

  Bachelor's degree

  2015 — 2019

• Maheshwari Public School

  12, Science

  2003 — 2015

• CADD

  diploma, Civil Engineering

• Indian Institute of Technology, Kanpur

  Master of Business Administration - MBA