Visheshta Sharad
Marketing Manager, Canada @Cepheid
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WORK HISTORY
Marketing Manager, Canada @Cepheid
Toronto, CA
EDUCATION
Kurukshetra University
Bachelor of Technology - BTech, Biotechnology Engineering
Indira Gandhi National Open University
Post Graduate Diploma, Marketing Management
Harvard Business School Online
Certification - Credential Of Readiness, Financial Accounting, Business Analytics, Economics for Managers
SKILLS
ABOUT VISHESHTA SHARAD
A technically proficient life sciences professional with over 9 years of diversified experience in commercial excellence, strategic marketing, and business development within the healthcare sector. Adept at steering organizational business frameworks toward achieving operational excellence and fostering sustainable growth. Demonstrates expertise in leveraging strategic marketing methodologies to enhance segment-specific performance across diverse product portfolios.My professional journey also includes serving as a Field Applications Specialist in a techno-commercial capacity, where I provided exceptional scientific support encompassing product training, validation, troubleshooting, and resolution of complex technical queries. This role also involved driving the growth of consumable product sales through robust customer engagement and technical advocacy.Possessing a proven ability to independently apply interpersonal skills to influence, guide, and train Sales and Marketing teams, I excel at optimizing the adoption of Customer Relationship Management (CRM) tools. With a comprehensive understanding of commercial processes, combined with ethical leadership, I am skilled at monitoring sales performance, identifying growth opportunities, and implementing strategies that deliver measurable business outcomes.
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