Vishal Sharma

About Vishal Sharma

I am a marketing & brand-change evangelist with over 25 years of experience in Strategic Planning, Product Management, Brand management and ECommerce.Excels in defining & managing a comprehensive Go-To-Market Strategy & Plan, Marketing Collateral, New Business Model development that includes positioning, launch strategy, public relations, and sales & marketing support.Excellence in augmenting brand visibility through innovative marketing plan, communication strategy & campaigns, revived brands and driving brand-positioning research.Proficient in leveraging marketing analytics, digital marketing strategies, and E-Commerce management techniques to drive revenue growth and market share expansion effectively.Proven success in leading the planning, execution, and evaluation of marketing campaigns across various channels, such as digital, social media, traditional advertising, events.

Experience

1. AVP Marketing

   Luxor Writing Instruments Pvt. Ltd

   Apr 2023 — Present · Noida, IN

   Managing marketing function for Parker, Luxor, Waterman and newly launched Schneider pens brand in India.

Education

• Indian Institute of Management, Lucknow

  Executive Programme in, Digital Transformation

• Himachal Pradesh University

  B.Sc., Non Medical Stream

  1995 — 1998

• Himachal Pradesh University

  MBA, Management (Marketing)

  1998 — 2000

Skills

• Distribution Systems
• Direct Marketing
• Marketing Management
• Media Planning
• Retail Marketing
• Channel Strategy Development
• Product Management
• International Relations
• Luxury Goods
• Market Planning
• Marketing
• Strategy
• E-Commerce
• Business Development
• Brand Management
• Marketing Strategy
• Digital Marketing
• Team Management