Vishal Shah
Media Strategy & Planning at Adani Group
- Role
- Brand Intelligence - Media Strategy at Adani Group
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Vishal Shah
Experienced professional with a demonstrated history of working in the media and…
Experience
Brand Intelligence - Media Strategy
Aug 2024 — Present · Ahmedabad, IN
Develop and execute comprehensive media strategies to enhance brand visibility and reach target audiences. Lead the planning and implementation of integrated media campaigns across various channels, ensuring alignment with brand objectives and KPIs. Manage media budgets effectively, monitor spends, and optimize allocation to achieve desired outcomes. Utilize data-driven insights to identify media trends, consumer behavior, and market dynamics to inform strategic decision-making. Collaborate with internal stakeholders to align media strategies with overall marketing and business objectives. Stay updated with industry trends, emerging technologies, and best practices to drive innovation in media planning and execution. Oversee the performance analysis of media campaigns, generate reports, and provide actionable recommendations for continuous improvement. Ensure compliance with regulatory guidelines and ethical standards in all media-related activities. Build and maintain strong relationships with media partners, vendors, and agencies to drive effective collaborations and negotiations. Provide mentorship and guidance to junior team members, fostering a culture of learning and professional development
Education
Chetana's R. K. Institute of Management & Research
MMS - Masters in Management Studies
2006 — 2008
KC College
Bachelor of Science (BSc)
2001 — 2004
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