Vishal Kapoor
25 Years of Sales Exp in India & Africa, Distribution, Channel Sales, Retail Sales, Direct Sales, Industries associated with Tyres, Construction, Two Wheeler, Automotive Lubricants, Service, Ferro Alloys trading.
- Role
- National Program Manager (Trade Marketing Program of Automotive Lubricants for Exxon Mobil) at Denave
- Location
- Ghaziabad, UP, IN
- LinkedIn followers
- 500 followers
About Vishal Kapoor
STRATEGIC BUSINESS MANAGEMENT ~ SALES & MARKETING ~ CHANNEL MANAGEMENT Offering an…
Experience
National Program Manager (Trade Marketing Program of Automotive Lubricants for Exxon Mobil)
Mar 2021 — Present · Noida, IN
Looking after Trade Marketing program for Exxon Mobil Automotive Lubricants ( Retail) with the Team of RMs, TMM, TMR, trade marketing program is running successfully on 35 Distributors nationwide. Arranging ATL, BTL, and TTL activates on all India basis as per Exxon Mobil program and preparing outcome report. Preparing Market intelligence report area wise, managing distribution of promotional goods according to the market activity chart, maintaining enough stocks of promotional goods and sending reports to Exxon Mobil marketing head. Preparing KPI, KRA’s, and Incentives. Planning weekly, Monthly Quarterly TGTs (Retailer wise, Distributor wise, Product and SKU wise) and presenting to the client. Monitoring Competitor activities, Pricing, Responsible for P&L of the program for Denave, implementing policy of Exxon Mobil. Looking after Recruitment team and also recruiting new sales force if anywhere required. Looking after MCO, PVL, CVL, ISP (In shop promotion), OSMM (Onsite mechanic meets), NBA (New Business Accounts), and Reactivation of counters (Retailers).Running training program of Sales/ Application adherence/ Lubricant technical training for the team, or new joiners, preparing. Presenting progression report quarterly in Exxon Mobil HO at Bengaluru to Marketing & Sales Head team regarding Market insight. Heading overall responsibility of the program.
Education
Rani Durgavati Vishwavidyalaya, Jabalpur
Bachelor of Arts - BA
1996 — 1999
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