Vishal Gupta.
Product Manager | Growth & Marketplace | AI-Powered Products | CRM | Adtech | E-commerce | Open to Opportunities
- Role
- Product Manager Growth & Platform at Snapdeal
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Vishal Gupta.
I build products that move metrics - not just ship features.Product Manager with 4+ years at Snapdeal (AceVector Group), one of India\'s largest e-commerce marketplaces, owning high-impact product tracks across growth, adtech, CRM, AI-powered recommendations, and seller monetisation:→ 82% growth in notification-led order share via CRM & personalisation→ 225% revenue growth from CPC Seller Ads monetisation→ 250K+ monthly app installs scaled via Referral Program (1.1M+ referrers)→ 92% ad budget utilisation post in-house adtech platform migration→ 10.5% app login uplift via Truecaller & OTPless integration - Growth loops — referral programs, CRM journeys, activation funnels- AI-powered discovery — recommendation engines, personalisation surfaces- Monetisation platforms — CPC ads, platform fees, attribution pipelines- Platform infrastructure — third-party integrations, payout systems, admin tooling :Data-first. I live in Mixpanel, SQL, and Databricks. Every hypothesis gets tested. Every feature gets measured. I write PRDs, run Agile sprints, manage backlogs, and own GTM — end to end.\':PM or Senior PM roles in Growth, Marketplace, Adtech, SaaS, or AI-powered consumer products. Open to Delhi NCR, Bangalore, Mumbai, Gurugram, and Remote: Product Roadmap · Growth PM · CRM · Referral Systems · A/B Testing · Agile · SQL · Python · Mixpanel · Databricks · AI Personalisation · Adtech · Marketplace · B2B SaaS · Jira
Experience
Product Manager Growth & Platform
Aug 2024 — Present · Gurugram, IN
Owned CRM & retention roadmap: personalised push, email & in-app journeys using ML segmentation → 82% growth in notification-led order share→ Led Referral Program product end-to-end: viral loop design, attribution pipeline, incentive disbursement → scaled to 250K+ monthly installs from 1.1M+ referrers — top acquisition channel→ Migrated Seller Ads from third-party to in-house adtech stack: rebuilt attribution pipelines, reporting dashboards & payout systems → 92% ad budget utilisation→ Drove AI-powered recommendation surface strategy using behavioural signals & catalog attributes → consistent CVR uplifts across PDP discovery modules→ Owned platform fee, commission & settlement constructs in collaboration with Finance & Revenue teams for thousands of B2B seller accounts
Education
National Institute of Technology Jamshedpur
Bachelor's degree, Mechanical Engineering
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