Virginie Daniel-Jamoukha

About Virginie Daniel-Jamoukha

We cannot change the cards we are dealt, just how we play the hand.\"- Randy Pausch25+ years of strategic and hands-on business-to-business marketing experience in start-up and established environments, with responsibilities ranging from strategy development to plan execution, communication and promotion to all tactical outbound and field marketing activities. Strong International experience. Fluent in French and English and conversational German.A strategic and analytical thinker who can analyze data to make appropriate process/business decisions/recommendations to help shape business strategy. A team player and leader who can effectively handle multiple priorities simultaneously. A self-starter who learns and adapts quickly to frequently changing priorities. Strong communication skills both verbal and written, with the ability to manage internal and external relationships up to senior and executive levels of management.Companies: IBM Developer, IBM Code, IBM developerWorks, MYCOM North America, APCON, Tektronix Communications, Tektronix Texas LLC, Tektronix UK Ltd, Inet Technologies, Oce Printing Systems, Siemens Nixdorf UK Ltd, Siemens Nixdorf AG, FNAIM, Credit Agricole.Specialties: MBA equivalent, Digital Media and E-Marketing Strategist, Marketing Automation System Specialist, Social Media Marketing Planning, PR Specialist, Digital Marketing Strategist, Marketing Automation Tools and Systems Implementation and Roll-out Specialist (Eloqua, Hubspot, Acoustic Campaigns (previously Watson Campaign Automation or IBM Silverpop), EMM/Unica), Evaluation knowledge of ActOn, Pardot and Marketo. CRM experience with SugarCRM and Salesforce.com. Trade Shows and Event Planning, Corporate Events Planning. Speaks fluently French and English, Conversational German.

Experience

1. Head of Nurture - Ww Digital Marketing - Digital Campaigns and Programs - Ibm Developer Outreach

   IBM

   Aug 2014 — Present · Dallas-Fort Worth, TX, US

   Manage, coach, and develop a high-performing team of 3-4 demand gen marketers- Build a deep understanding of prospect needs and behaviors by applying data-driven, segmentation approaches to effectively reach them via full funnel marketing tactics- Play a strong leadership role in content planning and strategy including multi-channel campaign planning, writing and editing content in various forms- Partner with channel leads to deliver multi-channel promotions via various medium within marketing mix- Work with cross-functional partners including regional marketing, data analytics, campaign operations, product marketing, content and brand to execute programs and build alignment- Actively measure engagement, lead volume, and online and sales funnel conversion rates- Stay up to date with content marketing and design trends to continually innovate programs

Education

• Institut de Preparation a l'Administration et a la Gestion (Paris & Nice)

  MBA/Master eq., International Marketing, International Finance and Markets, Business languages (English & German)

  1993 — 1997

• Hochschule München University of Applied Sciences

  Master in Business eq., Marketing, Business German and Finanz Derivat

  1996 — 1996

• University of Hertfordshire

  Master in Business eq., International Marketing & Business English

  1997 — 1997

Skills

• Salesforce.com
• Digital Marketing
• Marketing Automation
• Lead Generation
• Wireless
• Corporate Communications
• Cross-Functional Team Leadership
• Marketing Strategy
• Channel
• Sem
• Web Analytics
• Event Planning
• Multi-Channel Marketing
• Integrated Marketing
• Web Marketing
• Project Management
• Ppc
• Product Marketing
• Product Launch
• Brand Development
• Go-to-Market Strategy
• Crm
• Corporate Branding
• Project Planning
• Demand Generation
• Team Leadership
• B2b
• Marketing Communications
• Direct Marketing
• Solution Selling
• Online Marketing
• SEO
• Telecommunications
• Trade Shows
• B2b Marketing
• Marketing Management
• Email Marketing
• Digital Media
• Social Media Marketing
• Online Advertising