Virgil S.
- Role
- Ad Operations Program Manager - Daso at ServiceNow
- Location
- San Francisco, CA, US
- LinkedIn followers
- 500 followers
About Virgil S.
With over a decade of experience in digital marketing, ad operations, ad tech, and…
Experience
Ad Operations Program Manager - Daso
Nov 2021 — Present
As an experienced Ad Operations Program Manager, I joined the dynamic Digital Acquisitions Strategy and Operations team (DASO) in the AMS region. My role emphasizes attention to detail, operational efficiency, and expertise in workflows and processes. My skill set includes display programmatic, paid social ads, analytics, and attribution, and I have been instrumental in assisting the team transition from a 3rd party vendor to in-house programmatic efforts. Working in collaboration with account managers, marketing leads, brand leads, content teams, and analytics specialists, I contribute to the development of compelling campaigns. I maintain close relationships with ad partners, agencies, and external vendors to initiate and manage campaigns, optimize performance, and ensure full delivery against objectives. My responsibilities include the management of B2B campaign setup and delivery, workflow optimization, technical issue resolution, delivery reports, and mentorship for junior team members. I thrive in partnering with AMS stakeholders to harmonize marketing plans and efficiently manage every aspect of project execution.
Education
Columbia College Chicago
B.A., Arts Management & Photography
Gies College of Business - University of Illinois Urbana-Champaign
Master of Business Administration - MBA, Business Administration and Management, General
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