Vipul Lakkapatri

About Vipul Lakkapatri

As Associate Vice President of Marketing at Easebuzz, I bring extensive experience in Product marketing, Branding, GTM, and data-driven strategies. My expertise includes leveraging marketing models, managing campaigns, and processing data to optimise marketing efforts and elevate brand presence. With a strong foundation in tools such as Salesforce Marketing Cloud and Tableau have proven a track record in uprising the leads funnal via all digital channels. I aim to support Easebuzz\'s mission by driving impactful marketing strategies and accelerating business growth. My focus remains on delivering measurable results through innovative approaches and collaboration.

Experience

1. Associate Vice President Marketing

   Easebuzz

   Apr 2024 — Present

Education

• K. J. Somaiya College

  Bachelor of Commerce (B.Com.)

  2012

• ICFAI Business School (IBS) - Mumbai

  PGPM, Marketing

  2014 — 2016

• K. J. Somaiya College

  H.S.C(M.C.V.C), Business/Commerce, IT

  2009

• Indian Institute of Management, Calcutta

  Advanced Programme in AI-Powered Marketing, Marketing Lead Analysis

  2021 — 2022

Skills

• Sem
• Team Management
• Strategy
• E-Commerce
• Sql
• Microsoft Word
• Market Research
• Marketing Communications
• Social Media
• Management
• Social Media Marketing
• Powerpoint
• Microsoft Excel
• Customer Service
• Business Development
• SEO
• Digital Marketing
• Microsoft Office
• Email Marketing
• Research
• Online Marketing
• Marketing
• Strategic Planning
• New Business Development
• Html
• Business Strategy
• Marketing Strategy