Vipin Vijayan

About Vipin Vijayan

I am a marketing and communication professional working with a financial services provider. Over the last 10 years, I have been fortunate to get hands-on experience in digital marketing, handling exhibitions, website redesign, writing content, case studies, setting up CRM systems, publishing newsletters and PR. In my current role, I curate, edit and manage content for digital media platforms including website, social media channels, and blog. I work closely with internal stakeholders to generate content and also to get their inputs to make the communication stronger. I am excited about the convergence of marketing and technology and all the new possibilities it offers.Experienced in- Corporate Communication - Social Media Marketing - Events - Internal/External Communication - Brand Management - Marketing Collateral - Account Management - ATL/BTL - Team Management - Trainings

Experience

1. Chief Manager Corporate Brand Group

   ICICI Bank

   Mar 2024 — Present · Mumbai, IN

Education

• Vivek College of Commerce

  BMS, Marketing

  2003 — 2006

• Indian Education Society's Management College and Reserch Centre

  PGDM, Marketing

  2008 — 2010

Skills

• Business Development
• Digital Marketing
• Negotiation
• Blogging
• Lead Generation
• Vendor Management
• Crm
• Below the Line Advertising
• Customer Service
• Team Management
• Market Research
• Customer Relations
• Online Branding
• Marketing
• Management
• Brand Management
• Content Strategy
• Marketing Strategy
• Online Marketing
• Customer Relationship Management (Crm)
• Btl Activation
• Marketing Communications
• Training