Vinodh D

Digital Analytics Consultant @Cognizant

Oxford, GB
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+91 *********19

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WORK HISTORY

Mar 2019 — Present

Digital Analytics Consultant @Cognizant

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Design and implement Adobe Target on client websites, SPA and mobile apps. Work with product owners and marketing managers to design and execute AB, multivariate tests, recommendations and personalization activities Analyze performance of AB tests and explain test results to stakeholders Create segments in Analytics & audience manager and share it via marketing cloud for use in targeting Design and implement analytics solutions via Adobe Launch

EDUCATION

2001 — 2005

Anna University Chennai

Bachelors in Engineering, Mechanical

2007 — 2008

Texas A&M University

MS, Management Information Systems

SKILLS

Mobile AnalyticsAdobe Marketing CloudAmazon RedshiftAdobe TargetSegmentationMicrosoft ExcelBusiness AnalysisAnalyticsSasSite OptimisationWeb AnalyticsVbaOnline AdvertisingAdobe Audience ManagerAdobe AnalyticsTeradataExcelProject ManagementMicrosoft Sql ServerAnalysisCampaign ManagementAmazon Mobile Analytics

ABOUT VINODH D

Digital Analytics - Adobe Analytics - Adobe Target - Adobe audience manager -…

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Vinodh D — Digital Analytics Consultant at Cognizant in Oxford, GB | Unifers