Vinod Bairwa
Digital Marketing Specialist | PPC | Google Ads | Bing Ads | Facebook Ads | Instagram Ads | SEM | Google Ads Certified
- Role
- Sr Manager Campaign Delivery at Xplore Digital
- Location
- Jaipur, RJ, IN
- LinkedIn followers
- 500 followers
About Vinod Bairwa
8+ years of rich experience in SEM and Social Media Marketing | PPC Google ads…
Experience
Sr Manager Campaign Delivery
Jan 2024 — Present · Gurgaon, IN
I specialize in fully managing digital advertising campaigns from start to finish. My role involves developing and executing effective media buying strategies across multiple platforms (Meta Ads, Google Ads, etc.) to maximize ROI and achieve client objectives.Key Responsibilities:Plan, set up, and optimize paid ad campaigns on various platforms (Facebook, Instagram, Google, etc.).Conduct audience research, competitor analysis, and market study to identify high-performing segments.Manage campaign budgets effectively to ensure maximum return on ad spend (ROAS).Write compelling ad copy, select creative formats, and ensure brand consistency.Monitor campaign performance and optimize based on data-driven insights.Deliver detailed performance reports with clear recommendations.Stay updated with the latest trends, policies, and best practices in media buying.Skills & Expertise:Media buying and campaign managementData analysis & performance optimizationConversion tracking and funnel setupA/B testing & creative strategyStrong knowledge of Meta Ads, Google Ads, and other ad platforms
Education
University of Rajasthan
Bachelor of Business Administration - BBA
2010 — 2013
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