Vini Batheja

About Vini Batheja

A seasoned Enterprise Sales executive with 17+ years of experience driving sales across…

Experience

1. Global Marketing Head - Cybersecurity

   Tata Consultancy Services

   Jan 2022 — Present · Mumbai, IN

   Driving growth for TCS Cybersecurity through Marketing and Communications channels, key responsibilities being:a) Creating impactful cybersecurity messaging and market positioning, enabling customers and prospects understand the value proposition, capabilities and differentiation.b) Owning the narrative for Cybersecurity across all external and internal stakeholder communications – clients, partners, analysts, media, industry forums.c) Managing joint go-to-market programs with Cybersecurity technology partners.d) Driving thought-leadership by planning and commissioning original research and articulatingdistinguished points of views and compelling stories.e) Leading content strategy including planning, production support, publishing, and promotion.f) Planning and executing integrated go-to-market campaigns and account-based marketinginitiatives across a variety of digital channels, media, and events to generate awareness and demand.

Education

• St. Mary's Convent School, Barwaha

  High School/Higher Secondary, Science

  2001 — 2003

• Holkar Science College, Indore

  Bachelor of Science (B.Sc.), Electronics

  2003 — 2006

• Prestige Institute of Management & Research, Indore

  MBA, Finance & Marketing

  2006 — 2008

Skills

• Credit
• Sales
• Relationship Management
• Relationship Development
• Marketing Strategy
• Business Strategy
• Digital Marketing
• Relationship Marketing
• Marketing
• New Business Development
• Emcee
• Portfolio Management
• Selling
• Corporate Events
• Strategy
• Management
• Crm
• Inter-Personal
• Team Management
• Business Planning