Vineet Trakroo

About Vineet Trakroo

Entrepreneur in Consulting for Operational Strategy & Business TransformationSince 2013, I have been driving business transformation and growth for over 60 organizations, managed more than 100 leading brands.My expertise lies in re-engineering and scaling up B2C organizations, consulting mid and large enterprises on business transformation, marketing & sales strategy, and creating new businesses to deliver results.Key Achievements:Turnaround Specialist & Proven Growth: Delivered 20% to 60% growth per year for clients through our proprietary models.Consulted Leading Companies: Tata Motors, Titan, Pepsi, Mahindra, Saint Gobain, Abbott, Pfizer, Camlin, Parry’s, CUMI, Faber Castell, and many more.Previous Roles:Sales, Marketing & Strategy Leader for 22 years: Over 10 years heading FMCG sales and marketing operations, and 12 years in marketing & strategy.Brand Management: Managed over 50 brands across Personal Care, Durable, Packaged Edible Oils, OTC, and Building Materials. Brands: Adidas, Fevicol, Pidilite, Chik, Nyle, Usha International, Postman, Barilla, Bertolli, Janome, Lion, and Voltas.International JV & Licensing: Established international JVs and attained leadership for brands like Unilever, Coty, and Honeywell in India.Awards & Recognitions:Cannes Award for Advertising in of India’s 50 Most Talented Brand LeadersMost Influential Global Marketing LeadersTo know more please visit us at or contact on v•••@theevolutionconsulting.com#managementconsultant #businesstransformation #strategyconsulting #marketingstrategy #salesexcellence #growthconsultant

Experience

1. CEO, Chief Evolution Officer

   Evolution Strategy Advisors Llp

   Jun 2013 — Present · Gurugram, IN

   Founder of a strategy, business transformation and growth, marketing and sales consulting practice for consumer B2C companies, based out of Gurgaon. Management Consulting, Marketing and Sales Consulting.We help companies improve their sales and profitability by establishing a strategic direction for marketing, brand management, communication, sales and distribution management.Core strengths are marketing and sales consulting for consumer, FMCG, automobiles, pharmaceuticals, building material, OTC and durable companies on diagnosing sales and marketing challenges and suggest solutions which give business results within 12 months. We have advised industry leaders in each of these industries.Forging Joint Ventures, brand licensing and marketing and distribution agreements for International brands in India. We help establish these brands in India.We are consulting the boards/ CEO\'s/Business Heads of established group companies from Tata, Mahindra, Bharti, Murugappa group. Our MNC’s clients have been Pfizer Abbott, KOKUYO Camlin, Pepsi, General Mills, Faber Castell, Titan, Tata Motors etc.We have catered to packaged branded commodities, personal care, oral care, building material industry and have also mentored a few ecommerce start up\'s.Contact us at c•••@evolutionstrategyadvisors.com to know more.

Education

• Manipal Institute of Technology

  B.E., Electrical & Electronics

  1986 — 1990

• Manipal Academy of Higher Education

  Bachelor of Engineering - BE, Electrical and Electronics Engineering

  1986 — 1990

• Narsee Monjee Educational Trust's - Jamnabai Narsee School

  High School, Schooling

  1972 — 1983

• Jamnalal Bajaj Institute of Management Studies (JBIMS)

  Masters in Marketing Management, Marketing

  1992 — 1995

Skills

• Mergers & Acquisitions
• P&L Management
• Profit Center Management
• Marketing Communications
• Customer Insight
• Joint Ventures
• Mergers
• Competitive Analysis
• Start-Ups
• Product Launch
• Brand Development
• Key Account Management
• Distributed Team Management
• Consumer Durables
• Advertising
• Integrated Marketing
• Fast-Moving Consumer Goods (Fmcg)
• Market Planning
• Sales Management
• Brand Management
• Cross-Functional Team Leadership
• Marketing Strategy
• Product Management
• Sales
• Crm
• Product Development
• Marketing
• Media Planning
• Consumer Products
• Market Research
• Management
• Restructuring
• Fmcg
• Sales Operations
• Media Buying
• Marketing Management
• Market Analysis
• Team Management
• Leadership
• New Business Development