Vineet Mittal
Head of Marketing | Strategic Growth & Market Expansion Expert | B2B CGI/3D Visualization | SEO, Google Ads | CRO | HubSpot | Website UX UI
- Role
- Head of Marketing at House of Blue Beans
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Vineet Mittal
Marketing leader (Head) in B2B demand generation and account‑based marketing (ABM). I…
Experience
Head of Marketing
Apr 2021 — Present · Bangalore Urban, IN
Leading demand generation and digital marketing for a B2B CGI/3D visual content studio. Built a predictable growth engine with Inbound Marketing, Search Engine Optimization (SEO), Generative Engine Optimization (GEO), Google/LinkedIn Ads, Conversion Rate Optimization (CRO), and CRM/marketing automation—that drove 18× revenue growth with a sustained Return on Ad Spend (ROAS) of 8.5.Shortened the sales cycle from 90 days to 15 days by creating buyer persona based journey, content, standardizing lead qualification, and automating handoffs in HubSpot. Made it easier to buy by constantly listening and updating the funnel with fewer steps, clearer pricing, faster demos.Improved Customer Retention Rates (CRR) to +25% by repositioning services and pricing bundles based on buyer interviews and competitive analysis.Expanded international client base to 117× and relaunched the website to match ICP needs, improving navigation and conversions. Developed content based on Buyer Persona to ease the flow through the funnel.Built and coached a 4‑member growth pod plus two agencies; modernized the stack (GA4, Google Search Console, Google Ads, WordPress, Hotjar, Trustpilot, Vimeo, GTmetrix).Ran marketing at approximately 10% of revenue while maintaining ROAS 8.5 / ROI ~348% across paid and organic programs.What I enjoy: turning voice‑of‑customer into positioning that sells—without fluff.
Education
Dr. Ambedkar College, Bangalore
B.Com, Commerce
2000 — 2003
Aptech Computer Education
Diploma in Software Engineering, Computer Software
2001 — 2004
BHS First Grade College
Pre University, Commerce
1998 — 2000
Miranda School
SSLC - High School, High School
1987 — 1998
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