Vincent L.

Global Senior Director, Cloud and Technology Alliances @AppsFlyer

San Francisco, CA, US
EMAILS
v••••••@appsflyer.com
MOBILE NUMBERS
+14•••••••15

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WORK HISTORY

Jul 2018 — Present

Global Senior Director, Cloud and Technology Alliances @AppsFlyer

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San Francisco, CA, US

Responsible for building strategic cloud and technology partnerships in the MarTech ecosystem (e.g. CDP, Analytics, Engagement, Marketing Automation, Identity, CRM, DMP, Data Lake/Warehouse) that benefit consumer brand\'s marketing strategy.• Collaborate with relevant stakeholders (e.g. partner/field marketing, outbound product management, legal, and sales) to help enable mutually beneficial go-to-market sales motion with partners.• Drive product roadmap by providing insights and trends of how evolving brands are leveraging marketing technology to improve consumer experiences.

EDUCATION

N/A

The University of Chicago Booth School of Business

MBA

SKILLS

Product MarketingWeb AnalyticsIntegrated MarketingStrategic PartnershipsProduct DevelopmentOnline AdvertisingEntrepreneurshipStrategy DevelopmentMobile ApplicationsSocial MediaCompetitive AnalysisStart-UpsAdvertisingProduct ManagementAnalyticsBusiness StrategyGamingDigital MediaTeam ManagementMobile DevicesLicensingEnterprise SoftwareWeb 2.0Business PlanningCross-Functional Team LeadershipUser ExperienceContent StrategySemSEODigital StrategyStrategyE-CommerceMobile MarketingWirelessVenture CapitalMobile AdvertisingP&L ManagementNew Business DevelopmentMobile ContentMobile Internet

ABOUT VINCENT L.

Strategic business executive with expertise in all facets of product management, marketing, profit and loss, and team leadership, with experience at top media, consumer/mobile manufacturer, gaming startups, e-commerce, and cloud delivery platform companies. Development experience includes mobile device features, digital software, SaaS and content licensing experience in South East Asia, India, Japan, and China for nearly two decades. Proven entrepreneurial leader who challenges the status quo and brings competitive insights into new opportunities for growth. Strong communicator who is able to clearly articulate plans and goals to all stakeholders including executives, client decision makers, business development, technology integrations, and sales. Senior-level expert who is able to identify and prioritize targets and deliver go-to-market structures in highly-matrixed organizations. Specialties:Product Development, Product Strategy & Roadmap Management, Product Marketing, Go-To-Market & Strategy, Promotions & Events Design, Financial Analysis, Customer & Partner Relations, e-Commerce, Strategic Partnerships, Data & Trend Analytics, Project Management, Business Planning & Strategy, Team Building & Leadership, Process Improvement, Human Centric Design, User Experience, Promotions and Events, Digital Marketing & Advertising, Mobile Ecosystem, Cloud Platforms, Video Streaming, Content Licensing & Acquisition, Outsource Software Development, Game Development and Design, Building User Stories, Publishing, Human Resource, Relationship Management, Market Research

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