Vinay Bihari
Commercial & Category Analytics | Global CPG & Retail Insights | North America & Europe Markets | Power BI • SQL • Python • AI-Driven Analytic
- Role
- Manager at 百事
- Location
- Hyderabad, TG, IN
- LinkedIn followers
- 500 followers
About Vinay Bihari
I am an analytics professional with 11+ years of experience in CPG, retail intelligence, and commercial analytics, delivering strategic insights across North American and European markets.In my current role at PepsiCo, I lead analytics initiatives that evaluate category performance, retailer trends, and campaign effectiveness, helping global stakeholders make data-driven decisions. My work combines business understanding with modern analytics tools such as Power BI, SQL, Python, and AI-assisted analytics workflows.I specialize in working with syndicated retail datasets such as NielsenIQ and Circana, translating large datasets into actionable insights on category growth, competitive positioning, and promotional effectiveness.Key areas of focus include- Category and retailer performance analytics- Campaign analytics and A/B testing- Retail POS and consumer panel data analysis- AI-driven analytics automation and insight generationI enjoy building scalable analytics solutions, mentoring teams, and collaborating with cross-functional stakeholders across sales, marketing, and strategy.I’m particularly interested in opportunities where analytics can drive commercial growth, decision intelligence, and category strategy within global organizations.
Experience
Manager
Apr 2026 — Present · Hyderabad, IN
Education
Dr MGR Educational and Research Institute
Bachelor of Technology - BTech, Mechanical Engineering
2008 — 2012
Manipal University Jaipur
Master of Business Administration - MBA, Marketing
2012 — 2014
Delhi Public School - India
High School, Science
2004 — 2008
Skills
- Market Research
- Microsoft Word
- Research
- Online Marketing
- Autocad
- Business Strategy
- Strategic Planning
- Machining
- Social Media Marketing
- Microsoft Office
- Teamwork
- Team Management
- Engineering
- Finance
- Analysis
- Management
- Pro Engineer
- Microsoft Excel
- Powerpoint
- Cad
- Public Speaking
- Market Analysis
- Heat Transfer
- English
- Fluid Mechanics
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