Vimal Thachappillil
Senior Product Manager | AdTech & Retail Media | Campaign Automation | Digital Platforms
- Role
- Senior Product Manager at Target
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Vimal Thachappillil
I build products that move businesses — from zero-to-one at startups to enterprise-scale…
Experience
Senior Product Manager
Mar 2020 — Present · IN
Led campaign automation across Meta, CM360, GAM, and The Trade Desk, delivering 30%+ time savings in trafficking workflows- Defined and executed the roadmap for creative automation, piloting AI-driven UX flows that reduced manual effort and accelerated go-to-market timelines- Partnered with engineering, media ops, and analytics teams to deliver scalable, measurable solutions for advertisers- Influenced global stakeholders through structured cadences, aligning product strategy with Target’s retail media growth- Spearheaded martech integrations to streamline campaign setup and boost operational efficiency.
Education
ST. THOMAS COLLEGE, THRISSUR
Bachelor's degree, Business/Commerce, General
1997 — 2000
University Of Calicut
Bachelor of Commerce
Skills
- Pre-Sales
- Mobile Applications
- Management
- Content Management
- Key Account Management
- Product Marketing
- Mobile Internet
- Vas
- Business Development
- Wireless
- Mobile Devices
- Value-Added Services (Vas)
- Enterprise Mobility
- Team Management
- Telecommunications
- Product Development
- Vendor Relationships
- App Store
- Mobile App
- Product Management
- Project Management
- Vendor Management
- Crm
- Wap
- Business Analysis
- Marketing Communications
- Partner Management
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